At Zesty, I took charge of redesigning the company’s visual identity. I redesigned the logo, selected a vibrant color palette, and developed fresh marketing materials to inject a modern and lively feel into Zesty’s image. The aim was to authentically reflect Zesty’s dynamic personality and align it with contemporary trends.
ZESTY REBRAND
Branding, High-Tech, Illustrations & Logotype
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Throughout the rebranding process, I ensured consistency across all visual elements, creating a cohesive and engaging brand presence. This redesign not only modernized Zesty’s look but also reinforced its unique character, making it stand out in the competitive landscape. The outcome was a visually appealing and memorable brand identity that resonated with both existing and potential clients, contributing to Zesty’s overall success and recognition in the market.
